The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause
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| Title | : | The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause |
| Author | : | |
| Rating | : | 4.74 (767 Votes) |
| Asin | : | 0470539658 |
| Format Type | : | Paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2010-06-08 |
| Genre | : |
A nonprofit's real-world survival guide and nitty-gritty how-to handbookThis down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs.
- Includes cost-effective strategies and proven tactics for nonprofits
- An ideal resource for thriving during challenging times
- Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofi
Editorial : From the Back CoverThe Nonprofit Marketing Guide offers understaffed and underfunded nonprofits no-nonsense, down-to-earth advice that shows you how to shape an effective marketing program that starts from where you are now and grows with your organization. The book is filled with smart, savvy marketing and communications techniques (both offline and online) that combine big-picture management and decision-making strategies with easy-to-apply ideas for implementing successful marketing campaigns that support your organization and cause. Praise for The Nonprofit Marketing Guide
"This book is filled with practical advice, tips, and checklists—everything you need in one book to help your nonprofit organization create and implement a marketing plan that gets results!"
—Beth Kanter, blogger, Beth's Blog, and coauthor, The Networked Nonprofit
"Brilliant and comprehensive! Kivi Leroux Miller covers all the bases in this liHis advice is as relevant today as it was 114 years ago when it was first written.. I feel sorry for most people who are too young to remember what real radio was like, when a real live DJ was your friend who developed and expanded your musical boundaries with a personal presence and knowledge that kept the listener guessing with brilliant segues and new discoveries.
I first tuned in to WBCN in the summer of 1969 at the age of eleven, and for about four or five years during the era of its prime, I heard so much music that came to define my inner life over the decades. I've been gluten free for about 6 years. 155) That's about the strongest criticism of him to be found in this book.
So it should be clear that the authors are not exactly neutral, objective historians. SATURATED WITH JEEP INFORMATION,COVERS ALL MASS PRODUCED MILITARY AND CIVILIAN JEEPS AND THE BEST CONCEPT SECTION I'VE EVER SEEN.PLENTY OF PHOTOS FOR ANY JEEP FAN INCLUDING ADS.. The companies are Amg
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